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On Thursday February 23 at 21:00 h will be held at Casas Consistoriales, the presentation of the mark aMazarrón, created by the Department of Commerce of Mazarrón to provide identity to the commercial area of ​​the municipality.

This mark will be a link between all the merchants and innkeepers of the municipality, and will serve to identify and publicize the Commercial Area of ​​Mazarrón inside and outside its borders.

The merchants that are grouped under aMazarrón will enjoy multiple benefits as a strategic and coordinated commercial communication that allows to maximize their resources and efforts.

They will also be able to access a free training session in social networks, to learn how to apply the use of social networks to the promotion of their businesses.

In order to publicize the brand, a campaign will be launched that will focus on the most innovative communication tools, making strategic use of social networks and content marketing.

Also will be carried out actions like radio wedges, or the installation of mupis inside and outside the municipality.

All the merchants and hoteliers of Mazarrón are invited to attend the presentation of the brand toMazarrón on Thursday, February 23 at 9:00 pm in Casas Consistoriales.

There the full campaign will be presented and the ten businesses that want to be the visible image of the project will be selected and will be the protagonists of the campaign of mupis and social networks.

Source: Área Comercial de Mazarrón