Portal de Mazarron
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The hall of Mazarron Town Hall on Monday hosted a technical workshop on the Promotion of Enterprise Culture Tourism Industry in the Shire of Guadalentín with the participation of social partners, employers and representatives of organizations and confederations of the Shire of Guadalentín .
The day was framed within the project promoted by the Institute of Development in the Region of Murcia (INFO) with which it has created a Territorial Working Group Valley Guadalentín comprising administrations, associations and confederations of the Shire associated with INFO.
In this project, which aims to promote business development in the tourism sector of the Shire, the City Council participates Mazarron which was represented by Councillor delegate of Local Development, Employment, Training, New Technology, Development and Internal Affairs, Matilde Blázquez.
INFO director, Juan Hernandez, also participated in the meeting during which we analyzed the business culture of the city's tourism sector through conferences that addressed various experts in the field.
Thus, in the conference 'Economic Revitalization environment tourist routes and promotion of enterprise culture' local entrepreneurs also participated as Raja Alfonso Benitez, "Treintaysiete degrees", which described the deal out there on tourist routes in the municipality, Antonio Mendez Campuzano, of "Whale and Navigation," which explained the services offered on whale watching and sightseeing boat sea and finally Bachelor Alfonso Garcia, the "Dive Center Bachisub" who, in addition to promoting municipal recreational diving, asked the Regional Directors carrying out natural reefs and artificial vessels, and the creation of a nature reserve in the Bay of Mazarron.
Thus, models and tools were presented for action on the internationalization of tourism businesses in the Shire, and addressed the company plans to promote and deepen business innovation to improve business competitiveness.
Also, the day addressed various plans to adjust the fabric of the area to new needs and specific demands, and ways to create synergies between local companies and business models complement the ability to create integrated offerings and global.
Currently, the Network of Collaborating entities Development Institute of the Region of Murcia is made up of 105 organizations and integrates the major organizations that are in contact with small and medium enterprises and with the initiatives of the business of each region.
The Working Group is made up Guadalentín Valley ten organizations in the Network of Collaborating Organizations Development Institute (PuntoPyme) and consists of the following entities: the municipalities of Eagles, Aledo, Alhama de Murcia, Librilla, Mazarron, Puerto Lumbreras and Totana, in addition to the Young Entrepreneurs Association (AJE) Guadalentín, the Association of Businessmen and Industrialists of Eagles (ACIA), the Regional Confederation of Organizations of Lorca (Ceclor) and the Chambers of Commerce of Lorca and Murcia.
Source: Ayuntamiento de Mazarrón
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